Aligned to our mission, we decided to identify a logo or symbol that represents what we work for and how we do it. The result was the introduction of our new logo.
At the center, an animal paw, drawn in an abstract way so it does not represent either the canine or feline footprint, but is symbolic of all animals that we protect. The four 'fingers' represent our four areas of focus; animal rescue, pet adoption, neutering and our community education.
The color blue symbolizes the trust, the responsibility and the commitment we have with animals and our society.
The paw is on a yellow background which represents the optimism, hope and promise of a positive future. Also, yellow stimulates the thought processes, creative thinking and communication, all important to keep working with optimism and strength to achieve our goals.
All this is framed by a shield figure that reminds us of a police badge, the color blue of the silhouette symbolizing the power and authority that you earned when working for just causes, and by using appropriate means.
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